Description
Cambridge English for the media student's book with audio CD
Authors: CERAMELLA Nick, LEE Elizabeth
Language: EnglishSubjects for Cambridge English for the media student's book with audio CD:
Approximative price 35.83 €
Subject to availability at the publisher.
Add to cart the book of CERAMELLA Nick, LEE Elizabeth
Publication date: 12-2008
112 p. · 19x25 cm · Paperback
112 p. · 19x25 cm · Paperback
Description
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A short self-study or classroom course (40-60 hours) for media studies students and professionals working in advertising, journalism and other media-related occupations. Cambridge English for the Media develops the communication skills and specialist English language knowledge of media students and professionals, enabling them to work more confidently and effectively. Covering a range of media-related fields including newspapers, television, radio and marketing, the eight standalone units enable students to concentrate on the areas that are most relevant to them. As well as teaching specialist language, the course also develops job-specific skills such as writing headlines, producing advertisements, scheduling programmes and preparing a pitch. Authentic teaching materials such as newspaper articles, adapted film scripts and blogs help prepare learners for real working life. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
Newspapers. Radio. Magazine. TV Film. New media. Advertising. Marketing/PR.
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