Museum Store: The Manager's Guide (4th Ed.)
Basic Guidelines for the New Museum Store Manager

Museum Store Association Series

Coordinator: Museum Store Association

Language: English

85.88 €

In Print (Delivery period: 14 days).

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Museum Store: The Manager's Guide
Publication date:
Support: Print on demand

220.72 €

In Print (Delivery period: 14 days).

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Museum Store: The Manager's Guide
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· 15.2x22.9 cm · Hardback
Museum Store: The Manager's Guide is a practical guide for any store manager who needs guidance about visual merchandising, measuring performance, managing volunteers and much more. This eight-chapter volume includes a wealth of advice on best practices compiled by the national professional organization of museum stores. It includes a myriad of supportive worksheets to help the novice manager. It provides guidance from experienced store managers to assist the novice in evaluating a store?s performance. The 4th edition includes updated information on social media and mobile shopping. A new chapter to this valuable resource highlights the legal implications of the business of nonprofit retail including copyright, unrelated business income tax, and staff relations. A great resource for every back office!

Chapter 1: The Retail Store: An Integral Part of the Museum Chapter 2: Building Budgets and Tracking Stats Chapter 3: Managing Merchandising Chapter 4: Legal Considerations Chapter 5: Designing Displays Chapter 6: Managing Staff Chapter 7: Creating Great Customer Service Chapter 8: Developing Effective Marketing Chapter 9: Setting up Shop Online Terms and Definitions

Museum Store Association