Concepts in strategic management & business policy (12nd ed )

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Language: Anglais
Cover of the book Concepts in strategic management & business policy (12nd ed )

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456 p. · 20.3x25.4 cm · Paperback

Part One: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY

Chapter 1. Basic Concepts in Strategic Management

Chapter 2. Corporate Governance

Chapter 3. Ethics and Social Responsibility in Strategic Management

Part Two: SCANNING THE ENVIRONMENT

Chapter 4. Environmental Scanning & Industry Analysis

Chapter 5. Internal Scanning & Organizational Analysis

Part Three: STRATEGY FORMULATION

Chapter 6. Strategy Formulation: Situation Analysis & Business Strategy

Chapter 7. Strategy Formulation: Corporate Strategy

Chapter 8. Strategy Formulation: Functional Strategy & Strategic Choice

Part Four: STRATEGY IMPLEMENTATION AND CONTROL

Chapter 9. Strategy Implementation: Organizing for Action

Chapter 10. Strategy Implementation: Staffing & Directing

Chapter 11. Evaluation & Control

Part Five: INTRODUCTION TO CASE ANALYSIS

Chapter 15. Suggestions for Case Analysis

Part Six: WEB CHAPTERS: OTHER STRATEGIC ISSUES

Web Chapter A. Strategic Issues in Managing Technology & Innovation

Web Chapter B. Strategic Issues in Entrepreneurial Ventures & Small Businesses

Web Chapter C. Strategic Issues in Not-For-Profit Organizations