Digitalization Cases Vol. 2, 1st ed. 2021
Mastering Digital Transformation for Global Business

Management for Professionals Series

Coordinators: Urbach Nils, Röglinger Maximilian, Kautz Karlheinz, Alias Rose Alinda, Saunders Carol, Wiener Martin

Language: English

52.74 €

In Print (Delivery period: 15 days).

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Digitalization Cases Vol. 2
Publication date:
423 p. · 15.5x23.5 cm · Paperback

73.84 €

In Print (Delivery period: 15 days).

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Digitalization Cases Vol. 2
Publication date:
423 p. · 15.5x23.5 cm · Hardback

This book presents a rich compilation of real-world cases on digitalization, aiming to share first-hand insights from renowned organizations and to make digitalization tangible. With all economic and societal sectors being challenged by emerging technologies, the digital economy is highly volatile, uncertain, complex, and ambiguous. It confronts established organizations with substantial challenges and opportunities.

Against this backdrop, this book reports on best practices and lessons learned from organizations that succeeded in tackling the challenges and seizing the opportunities of the digital economy. It illustrates how twenty organizations leveraged their capabilities to create disruptive innovation, to develop digital business models, and to digitally transform themselves. These cases stem from various industries (e.g. automotive, insurance, consulting, and public services) and countries, covering the many facets that digitalization may have. As all case descriptions follow a unified template, they are easily accessible for readers and provide insightful examples for practitioners as well as interesting cases for researchers, teachers, and students.


Almost every organization is trying to figure out how best to respond to the opportunities and threats posed by digitalization. This book provides valuable lessons from those organizations that have already begun their digital transformation journey.

Michael D. Myers, Professor of Information Systems, University of Auckland

Digitalization Cases provides firsthand insights into the efforts of renowned companies. The presented actions, results, and lessons learned are a great inspiration for managers, students, and academics. This book gives real pointers on the how and where to start.

Anna Kopp, Head of IT Germany, Microsoft

The cases compiled in the second volume of Digitalization Cases show how disruption can actively be managed. Further, long-term insights from extended success stories of the first edition highlight that courage to change pays off well. This book represents a motivation for organizations to drive their digital transformation journeys actively.

Markus Richter, State Secretary at the Federal Ministry of the Interior, Building and Community and Federal Government Commissioner for Information Technology, Germany

Nils Urbach is Professor of Information Systems, Digital Business and Mobility at the Frankfurt University of Applied Sciences, Germany, as well as Deputy Director of the FIM Research Center and the Project Group Business and Information Systems Engineering of Fraunhofer FIT. Nils has been working in the fields of strategic information management and collaborative information systems for several years. In his current research, he focuses on digital transformation, agile organizations, AI management, and blockchain, among others. His work has been published in several renowned academic journals as well as in the proceedings of key international conferences such as the International Conference on Information Systems (ICIS) and European Conference on Information Systems (ECIS).

Maximilian Röglinger is Professor of Information Systems and Value-based Business Process Management at the University of Bayreuth, Germany, as well as Deputy Director of the FIM Research Center and the Project Group Business and Information Systems Engineering of Fraunhofer FIT. Maximilian has been working in the fields of business process management and customer relationship management for many years. His current research centers around digitalization, digital technologies, and setups for agile and ambidextrous organizations. Maximilian’s work has been published in leading academic journals as well as in the proceedings of key international conferences such as the International Conference on Information Systems (ICIS), European Conference on Information Systems (ECIS), and the International Conference on Business Process Management (BPM).

Rose Alinda Alias is Professor of Information Systems Management at the Universiti Teknologi Malaysia, as well as the President of the Malaysia Association for Information Systems (MyAIS), a local chapter of the Association for Information Systems. Rose’s current research and projects focus on digi

Presents an extensive collection of real-world cases on digitalization

Includes cases from world's leading organizations in various sectors

Shares essential practical insights into digital transformation and the management of digital disruption