Gaining and sustaining competitive advantage (3rd Ed.)

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Language: English
Cover of the book Gaining and sustaining competitive advantage

Subject for Gaining and sustaining competitive advantage

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592 p. · Hardback
Replaced by new edition

PART I : The Logic of Strategic Analysis

Chapter 1. Introduction: What is Strategy?
Chapter 2. Firm Performance and Competitive Advantage
Chapter 3. Evaluating Environmental Threats
Chapter 4. Evaluating Environmental Opportunities
PART II: Business Strategies
Chapter 5. Evaluating Firm Strengths and Weaknesses: The Resource-based View
Chapter 6. Cost Leadership
Chapter 7. Product Differentiation
Chapter 8. Flexibility: Real Options Analysis Under Risk and Uncertainty
Chapter 9. Tacit Collusion: Cooperation to Reduce Competition
PART III: Corporate Strategies
Chapter 10. Vertical Integration Strategies
Chapter 11. Diversification Strategies
Chapter 12. Implementing Corporate Diversification
Chapter 13. Cooperative Strategies: Strategic Alliances
Chapter 14. Merger and Acquisition Strategies
Chapter 15. International Strategies