Strategic Management (4th Ed.)

Authors:

Coordinators: Louw Lynette, Venter Peet

Language: English
Cover of the book Strategic Management

Subject for Strategic Management

Publication date:
616 p. · 16.7x23.6 cm · Paperback
Strategic Management: Towards sustainable strategies in southern Africa covers the key concepts of strategy and shows how these are integrated within the management environment. The book outlines how South African organisations make use of strategic management principles to make positive and practical changes to their enterprises. It also provides theory and knowledge that can be applied to the work context to enable career growth and development. The book is written for senior undergraduate and postgraduate students of management at universities and universities of technology.