Description
Sustainability in Luxury Fashion Business, 1st ed. 2018
Springer Series in Fashion Business Series
Coordinators: Lo Chris K. Y., Ha-Brookshire Jung
Language: EnglishKeywords
Sustainability in luxury fashion Sectors; Drivers and barriers of sustainability in fashion; Sustainable supply chain management; Industrial leadership in sustainability; Social media marketing of luxury fashion sustainability; Stakeholder management in luxury sector; Luxury sector; health and sustainability; sustainability; textile engineering
Publication date: 02-2019
Support: Print on demand
Publication date: 05-2018
Support: Print on demand
Description
/li>Contents
/li>Biography
/li>Comment
/li>
Chapter 1. Opening: Sustainability and Luxury Brands (Chris K.Y. Lo).- Chapter 2. Sufficient Desire: The Discourse of Sustainable Luxury (Katie Baker Jones).- Chapter 3. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework (RayeCarol Cavender).- Chapter 4. Luxury Fashion Brands vs. Mass Fashion Brands: Data Mining Analysis of Social Media Responses toward Corporate Sustainability(Stacy Hyun-Nam Lee).- Chapter 5. Luxury Cruelty: An Analysis of Consumers’ Responses to Animal Cruelty in a Luxury Fashion Supply Chain (Heejin Lim) etc.