This is Learning Experience Design
What it is, how it works, and why it matters.
Voices That Matter Series

Design meaningful experiences through Learning Experience Design

We've all had memorable experiences that taught us valuable lessons and leave a lasting impression. What if you could design such experiences for the learners at your school, company, or a client? You can?with the breakthrough perspective, methodologies, skills, and tools of Learning Experience Design (LXD).

Whether your background is in design or learning, Niels Floor helps you take responsibility for the entire learning experience: all that happens, what each learner does, how it makes them feel, and how the outcome affects them.

Floor illuminates nine indispensable LXD rules and walks through all six steps of the iterative LXD process: question, research, design, develop, test, and launch. You'll explore his powerful Learning Experience Canvas for designing outstanding experiences; and successfully integrate complementary tools such as Personas, Empathy Maps, and Experience Mapping.

Packed with inspiring examples and enlightening exercises, this book provides all you need to confidently practice LXD yourself and transform more lives through learning.

You'll learn how to

• Discover new possibilities and creative solutions for learning.
• Empathize with the learner and their challenges through design research.
• Craft unforgettable experiences that deliver lasting, meaningful positive impacts.

Chapter 1 The power of experience

Chapter 2 Why learning experience design matters

Nine rules of learning experience design

Chapter 3 What is learning experience design?

Chapter 4 Experiential learning

Chapter 5 How to design a learning experience

Chapter 6 The Learning Experience Canvas

Chapter 7 Design tools

Chapter 8 Case studies

Chapter 9 What's next?

Niels Floor is a pioneer in the field of learning experience design (LXD). He created the Learning Experience Canvas (lxcanvas.com), initiated the LXDCON conferences, and founded LXD.org. Floor owns Shapers, an international LX design and training agency and has delivered talks, workshops, and training around the world.

Use the breakthrough LXD process to craft outstanding learning experiences of all kinds

• Discover how Learning Experience Design (LXD) goes beyond conventional UX, learning design, and design thinking
• Leverage the Learning Experience Canvas, the #1 tool for designing better learning experiences
• For every course developer and learning designer—and every creative professional who wants to leverage their skills in learning applications
• By Niels Floor, renowned worldwide for his pioneering work defining, applying, and teaching LXD