Marketing Global Justice
The Political Economy of International Criminal Law
Cambridge Studies in International and Comparative Law Series

Marketing Global Justice is a critical study of efforts to 'sell' global justice. The book offers a new reading of the rise of international criminal law as the dominant institutional expression of global justice, linking it to the rise of branding. The political economy analysis employed highlights that a global elite benefit from marketised global justice whilst those who tend to be the 'faces' of global injustice - particularly victims of conflict - are instrumentalised and ultimately commodified. The book is an invitation to critically consider the predominance of market values in global justice, suggesting an 'occupying' of global justice as an avenue for drawing out social values.

1 Introduction; 2. Ad-Vocacy: What is Marketing in Global Justice?; 3. A Brand New Justice: How Global Justice became Marketable in the 1990s; 4. 'A Picture Worth More than a Thousand Words': The Value of Global Justice; 5. Working It: The Brand of the Ideal Victim; 6. Kony 2012: Making an Accused *Famous*; 7. Special Effects: The International Criminal Court in the Global Market; 8. Branding the Global (In)Justice Place; 9. 'Occupying' Global Justice.

Christine Schwöbel-Patel is Associate Professor at Warwick Law School and Co-Director of the Centre for Critical Legal Studies. She is the author of Global Constitutionalism in International Legal Perspective (2011) and editor of Critical Approaches to International Criminal Law: An Introduction (2014).