Business communication, an introduction

This comprehensive, up-to-date introduction to modern business communication integrates communication theory and practice and challenges many orthodox views of the communication process. The book also offers guidelines on how our communication must respond to important organizational issues, including : the impact of information technology , changes in organizational structures and cultures , the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates who are studying business communication as part of a university or college degree of course, or for an advanced professional qualification.

Part I - Communication Fundamentals: Introduction 1. Analysing Communication 2. What Communications Code Means? 3. Intercultural Communication Part II - Communication and Organizations in Context: Introduction 4. Organizational Structures and Communication 5. Organizational Cultures and Communication 6. Communications Technology in Organizations Part III - Written Communication in Organizations: Introduction 7. Business Writing: Fundamentals 8. Organizing and Structuring Information 9. Effective Design and Visual Aids 10. Business Documents 1: Short Texts 11. Business Documents 2: Reports Part IV - Interpersonal Communication in Organizations: Introduction 12. Effective Interpersonal Communication: Defining Interpersonal Skills 13. Interpersonal Skills in Action: Communicating Face-to-Face 14. Delivering Presentations 15. Effective Teams: Communication and Organization 16. Planning and Running Meetings Part V - Communication and Change in Organizations: Introduction 17. How Organizational Change is Happening 18. Electronic Messages 19. Making the Most of Communication: Planning and Strategies.