Corporate Social Responsibility in the Global Business World, 2014
Coordonnateurs : Yüksel Mermod Asli, O.Idowu Samuel
This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. Primarily based on real cases, it focuses on different approaches to CSR from a global perspective. It provides a critique of the ?wrong? practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. ?CSR in the Global Business World? is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level.
Part One: Professionals’ CSR.- Part Two: Corporate Governance and Financial Crisis.- Part Three: Not-for-Profit Sector and SMEs.- Part Four: Ethics, Morality and CSR in Corporations.- Part Five: CSR in Education and Socially Responsible Investment.
Provides a global version and discussion of the CSR concept
Analyzes specific cases that are of interest to scholars and practitioners
Explores and discusses different guises of the CSR notion in business and management schools
Covers a wide array of business functions such as marketing, consumer behaviour, corporate governance, non-profit organizations and financial aspects
Includes supplementary material: sn.pub/extras
Date de parution : 08-2015
Ouvrage de 367 p.
15.5x23.5 cm
Disponible chez l'éditeur (délai d'approvisionnement : 15 jours).
Prix indicatif 105,49 €
Ajouter au panierDate de parution : 09-2013
Ouvrage de 367 p.
15.5x23.5 cm
Disponible chez l'éditeur (délai d'approvisionnement : 15 jours).
Prix indicatif 105,49 €
Ajouter au panierThèmes de Corporate Social Responsibility in the Global Business World :
Mots-clés :
Case Studies; Financial Crisis; Green Accounting; Green Washing; Multinational Companies