Human-Centred Web Adaptation and Personalization, Softcover reprint of the original 1st ed. 2016 From Theory to Practice Human–Computer Interaction Series

This book focuses on the importance of adaptation and personalization in today?s society and the upgraded role computational systems and the Internet play in our day-to-day activities. In this era of wireless communication, pervasive computing and the Internet of Things, it is becoming increasingly critical to ensure humans remain central in the developmental process of new technologies to guarantee their continued usefulness and a positive end-user experience.

Organized into three clear parts - theory, principles and practice, a holistic approach to designing and developing adaptive interactive systems and services has been adopted. With an emphasis on distinct human factors, both basic and applied research topics are explored, extending from human-centred user models, driven by user?s individual differences in cognitive processing and emotions, to the creation of smart interfaces that can handle the ever increasing volume and complexity of information to thebenefit of the end-user.

Foreword.- Preface.- Acknowledgements.- Overview of Book.- List of Abbreviations.- Part I: Theory: The Human in the Centre of Web Personalization.- Personalization in the Digital Era.-Human Factors in Web Adaptation and Personalization.- Part II: Principles: Web Adaptation and Personalization Processes and Techniques.-User Modeling.- Personalization Categories and Adaptation Technologies.- A Generic Human-Centred Personalization Framework – The Case of mapU.- Part III: Practice: A Practical Guide and Empirical Evaluation in Three  Distinct Application Areas.- The E-Learning Case.- The E-Commerce Case.- The Usability Security Case.- Epilogue.