Description
Managing creativity, innovation and change
Authors: CONSTANTINE Andriopoulous Dr, PATRICK Dawson Prof
Language: EnglishApproximative price 56.19 €
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Publication date: 03-2007
400 p. · Paperback
400 p. · Paperback
Contents
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- Introduction - The creative economy
- Understanding Creativity, Innovation and Change
Part 1
Individual and team aspects of creativity: The Search for Cohesiveness and Diversity
- Creative thinking skills
- Knowledge
- Motivation
- Team composition and processes
Part 2 Organisational creativity: Creating the conditions for innovation
- Organisational culture
- Structure and systems
- Resources and skills
Part 3 The Process of Creative Organisational Change
- Beyond the planning approach to change management
- Organisational change as a creative process
- Conclusion
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