The new public diplomacy: soft power in international relations

Language: English
Cover of the book The new public diplomacy: soft power in international relations

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248 p. · 21.6x13.8 cm · Hardback
Postgraduates studying Diplomacy, International Relations
Notes on Contributors Acknowledgements Introduction, J.Melissen. Part 1: THE NEW ENVIRONMENT. The New Public Diplomacy: Between Theory and Practice, J.Melissen Rethinking the 'New' Public Diplomacy, B.Hocking . Part 2: SHIFTING PERSPECTIVES Power, Public Diplomacy and the Pax Americana, P.van Ham Niche Diplomacy in the World Public Arena: The Global 'Corners' of Canada and Norway, A.K.Henrikson Public Diplomacy in the People's Republic of China, I.d'Hooghe Revolutionary States, Outlaw Regimes and the Techniques of Public Diplomacy, P.Sharp The EU as a Soft Power: The Force of Persuasion, A.Michalski . Part 3: IMPROVING PRACTICE. Culture Communicates: US Diplomacy that Works, C.P.Schneider Making a National Brand, W.Olins DialogueBased Public Diplomacy: A New Foreign Policy Paradigm?, S.Riordan Training for Public Diplomacy: An Evolutionary Perspective, J.Hemery Index