The tobacco atlas (3rd Ed.)

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Language: English

Approximative price 42.89 €

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128 p. · 25x30 cm · Paperback
The Tobacco Atlas, Third Edition, published by the American Cancer Society and World Lung Foundation, estimates that tobacco use kills some six million people each year- more than a third of whom will die from cancer- and drains US$500 billion annually from global economies. Unveiled at the LIVESTRONG Global Cancer Summit, the Atlas graphically displays how tobacco is devastating both global health and economies, especially in middle- and low-resource countries, and tracks progress and outcomes in tobacco control.
According to The Tobacco Atlas, 2.1 million cancer deaths per year will be attributable to tobacco by 2015. By 2030, 83% of these deaths will occur in low and middle-income countries. Unique among cancer-causing agents, the danger of tobacco is completely preventable through proven public policies. Major measures include tobacco taxes, advertising bans, smokefree public places, and effective health warnings on packages. These cost-effective policies are among those included in the Framework Convention on Tobacco Control (FCTC), a global treaty endorsed by more than 160 countries, and recommended by the World Health Organization MPOWER policy package.
The Tobacco Atlas crystallizes an undeniable trend: the tobacco industry has shifted its marketing and sales efforts to countries that have less effective public health policies and fewer tobacco control resources in place: In 2010, 72 percent of those who die from tobacco related illnesses will be in low- and middle-income countries. Since 1960 global tobacco production has increased three-fold in low- and middle-resource countries while halving in high-resource countries. In Bangladesh alone, if the average household bought food with the money normally spent on tobacco, more than 10 million people would no longer suffer from malnutrition and 350 children under age five could be saved each day.