Producing for TV and New Media (3^rd Ed.)
A Real-World Approach for Producers

Gain a thorough understanding of the nuanced and multidimensional role producers play in television and new media today. Harness the creative, technical, interpersonal, and financial skills essential for success in this vibrant and challenging field.

Producing for TV and New Media third edition is your guide to avoiding the obstacles and pitfalls commonly encountered by new and aspiring producers.

New to this edition:

* "Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media

* New sample production forms and contracts

* New review questions accompanying each interview and chapter

* All new interviews with industry professionals offer practical insight into cutting edge developments in television and new media production

* Fresh analysis of new media technology

* A revised and revamped companion website with all the sample forms and contracts in the book, updated web link resources, and much more

Written especially for new and aspiring producers, with insight that simply cannot be found in any other books, this new edition is an indispensable guide for anyone looking to find success as a new media or TV producer.

Acknowledgments

About the Authors

Introduction

What Does a TV Producer Really Do?

Television: Its Past, Present, and Future

The Big Idea: Script and Project Development

Connecting the Dots: Breakdowns, Budgets, and Finance

Welcome to Reality: Legalities and Rights

Pitching and Selling the Project

The Plan: Preproduction

The Shoot: Production

The Final Product: Postproduction

It’s a Wrap! Now, the Next Steps

Conversations with the Pros: Producing in the Real World

Glossary

Resources by Chapter

Cathrine Kellison was a member of the Producers Guild of America, the Writers Guild of America, the Independent Documentary Association, and won numerous industry awards, including two WGA awards for Outstanding Achievement. She passed away in 2009.

Dustin Morrow is a filmmaker, programmer, author, and Assistant Professor in the Film program at Portland State University. His short and feature films have won numerous awards and been screened in venues around the world. His photographs have been featured in art and culture magazines as well as solo and group gallery shows. He has directed theatrical productions, programmed film festivals and screening series, and written about film for publications in the U.S. and Europe.

Kacey Morrow is an Assistant Professor of New Media Design at Western Washington University, where she teaches motion graphics, digital video, and web and interactive design. Ms. Morrow has years of experience as a motion, print, and multimedia designer in Chicago, and her videos have appeared in several film festivals and exhibitions nation-wide.