Description
Sports Innovation Management
Author: Ratten Vanessa
Language: English
Subjects for Sports Innovation Management:
Keywords
Sports Innovation; Olympics; Sports Innovation Management; Sports science; Non-profit Sports Organizations; Technology innovation; World Surf League; Sports Organizations; Innovation management; Sport Innovators; Sports management; National Hockey League; Sport Innovation Process; Portfolio Entrepreneurship; Corporate Entrepreneurship; Sport Management Research; Distributed Innovation Systems; Corporate Entrepreneurship Literature; Proactive Personality; Indoor Rock Climbing; Regional Innovation Systems; Rip Curl; Open Innovation Context; Open Innovation; Knowledge Acquisition; Business Model Innovation; User Experience Influences; Measure Sports Performances; Conducted Product Innovation; National Basketball Association
Publication date: 08-2017
· 15.6x23.4 cm · Hardback
Publication date: 08-2017
· 15.6x23.4 cm · Paperback
Description
/li>Contents
/li>Readership
/li>Biography
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This book introduces readers to emerging issues of sport innovation. The book focuses on the role of innovation in the sports context and how we can leverage opportunities that arise from networks and optimize resources by identifying where they are most effective. It helps to identify the conditions and procedures that emergent business ventures need to be formed.
The book is a useful reference for sports organizations, athletes and government organizations promoting the use of innovation to generate competitive advantage in the global marketplace.
1. Sports Innovation Management: An Overview
2. Creativity and Innovation
3. Transformational Leadership
4. Innovative Marketing
5. Culture, Social and Sustainable Innovation
6. Open Innovation
7. Corporate Entrepreneurship
8. Technology Innovation
9. Future Directions for Sports Innovation Management
Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Management and Marketing, La Trobe Business School, Australia.
