Description
Strategic communication in business and the professions (7th ed )
Authors: O'HAIR Dan, FRIEDRICH Gustav W., DIXON Lynda Dee
Language: EnglishApproximative price 71.74 €
In Print (Delivery period: 12 days).
Add to cart the book of O'HAIR Dan, FRIEDRICH Gustav W., DIXON Lynda Dee456 p. · 20.3x25.4 cm · Paperback
Description
/li>Contents
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Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the necessary tools.
This Seventh Edition helps the reader address the current challenges of communication within the realm of business. The updated examplesprovide an increased focus on the balance between technology and communication, the new forms of communication technology in addition to the integration of new research in the area of business communication, management, interpersonal and group communication. Strategic Communication prepares readers for the business world of today.
An Introduction to Communication in Organizations
Chapter1: Communication in Organizations
Overview
The Interactive Communication Process
Reasons for Communication Failure
Understanding Organizational Communication
Chapter 2: The Model of Strategic Communication
A Model for Communication in the Information Age
Situational Knowledge: The Context of Organizational Communication
Goal Setting for Organizational Communication
Communication Competence
Anxiety Management
Chapter 3: Diversity in Business and the Professions
Overview
The Issues of Diversity
Communication Between Diverse People
Situational Knowledge: Understanding Your Perspectives
Communication Competence: Personality Traits
Anxiety Management: Resolving Cultural Conflict
Legal Guidelines and Diversity
PART TWO
Basic Communication Skills
Chapter 4: Listening Skills
Overview
Listening in Your Career
Hearing Versus Listening
The Role of Perception
Goal Setting for Interactive Listening
Situational Knowledge: Preparing for Interactive Listening
Communication Competence: Interactive Listening
Anxiety Management
Evaluating Your Listening
Chapter 5: Verbal and Nonverbal Skills
Overview
Goal Setting for Effective Messages
Situational Knowledge: Personal and Environmental Factors
Communication Competence: Verbal and Nonverbal Skills
Anxiety Management
Message Strategies
Chapter 6: Leadership and Management Skills
Overview
What Does a Leader Do?
Management Theory
Leadership Theories
Leadership Versus Management
Goal Setting: Managing the Present and the Future
Situational Knowledge: The Foundation of Strategic Leadership
Communication Competence: Demonstrating Leadership Skills
PART THREE
Interpersonal Communication Strategies
Chapter 7: Work Relationships
Overview
Manager-Employee Relationships
Coworker Relationships
Mentoring Relationships
Romantic Relationships in the Workplace
Sexual Harassment
Employee-Customer Relationships
Chapter 8: Interviewing Skills
Overview: Principles of Interviewing
The Interview
Goal Setting: Dyadic Communication
Situational Knowledge: Structuring the Interview
Communication Competence: Asking Effective Questions
Responding and Providing Feedback
Overview: Interviews in Business Settings
Interview Contexts: Employment Interviews
Appraisal Interviews
Disciplinary Interviews
PART FOUR
Group Communication Strategies
Chapter 9: Fundamentals of Group Communication
Overview
What Is a Group?
Factors Influencing Group Communication
Factors Affecting Group Participation
Teleconferences and Videoconferences
Special Groups
Chapter10: Meetings: Forums for Problem Solving 305
Overview
Situational Knowledge: Preparing for the Meeting
Situational Knowledge: Developing Critical Thinking Skills
Communication Competence: Problem Solving
Anxiety Management
Evaluating Group Effectiv
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